We agree with you that analytics include lots of useful information that helps you understand what features users are using. What pages get most views, etc. However many tools including Google Analytics does not answer “WHY” users are doing what they are doing. To get this insight on the “WHY”, you must ask the user. With Users Proof you can have that kind of analysis.
Mohammad is the founder of Users Proof. he is keen on helping companies increase their sales through better UX design and testing